2014 - Passion for Precision
In 2014, Poppe +Potthoff is presenting itself from a completely new, artistic side. Our usual product calendar gives way to a calendar, which not only stages the products artistically but which also illuminates a totally new aspect: the beauty of technology. Metallic paint bridges the distance between skin and technology and here, man acts as frame on one occasion and on another occasion as a beautiful presentation surface. The product is the most important thing and can be represented both in its true magnitude and also in its precision, in comparison to the body.